Abstract:
The article examines the issues related to the formation of a strategy for innovative development of the enterprise in conditions of uncertainty. It is established that the development of innovative production of industrial enterprises in these conditions is determined by the level of innovation potential, effective management of this potential, aimed at maintaining innovation activity at the appropriate level and aimed at the commercial result of innovation. Also, in the scientific work the technology of choosing the strategy of innovative development is considered and the algorithm of formation of the strategy of sustainable innovative development of the enterprise in the conditions of uncertainty. JEL: О1, О3
Description:
КОКОРЕВА, Ольга, СЕНЮК, Богдана. Formation of strategies for innovative development of enterprises in conditions of uncertainty = Формирование стратегий инновационного развития предприятий в условиях неопределенности. In: Strategii şi politici de management în economia contemporană [Resursă electronică]: conf. şt. intern., ed. a 6-a, 26-27 mar. 2021. Scientific committee: Ala Cotelnic [et al.]; organizing committee: Ion Negru [et al.]. Chişinău: ASEM, 2021, pp. 306-310. ISBN 978-9975-155-20-5 (PDF).
